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selenaspencer Group

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Should I Outsource My Copy?

My online store has grown over the past year, and I now have more pages to manage than I can handle alone. Writing product pages and other website copy takes up a lot of my time. I have been considering whether to outsource copywriting so I can focus on other parts of the business. I am worried about losing the personal feel of the website, though. If you have outsourced writing before, how did you keep the content sounding like your own brand?


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